* Limited Brands has partnered with its paper supplier to eliminate all pulp supplied from the Boreal Forest (Alberta’s Rocky Mountain Foothills) and British Columbia (Inland Temperate Rainforest).
* Shifting its catalogs to either 10% PCW or at least 10% Forest Stewardship Council (FSC) content during 2007.
* A preference for Forest Stewardship Council (FSC) certification, the only credible certification for sustainable logging. Limited Brands has partnered with its supplier to shift four of its mills to FSC.
* Overall catalog paper reduction
* A commitment to continual improvement on environmental attributes of catalog paper and paper use. Progress will be audited by an independent third party and made public.
* A commitment to phase out of Endangered Forests
* One million dollars committed to research and advocacy to protect Endangered Forests and ensure leadership in the catalog industry

Full Story: Forest Ethics press release.

(via American Samizdat).